Suw founded Ada Lovelace Day in 2009 as a response to online discussions about the lack of women on stage at tech conferences. As a woman in tech, she realised that the issue wasn’t a lack of women, but their invisibility. Ada Lovelace Day is her effort to increase the profile of women in STEM and create new role models to support girls in their study choices and women in their careers.
Suw is also a social technologist and, as one of the UK’s social media pioneers, has helped clients worldwide use social tools for collaboration and communication internally and to build customer relationships externally. As a freelance journalist, Suw has written about social media and technology for The Guardian, CIO Magazine, .Net Magazine, Computer Weekly and FirstPost.com. She currently blogs about publishing and crowdfunding for Forbes.com.
Suw has self-published two novellas. The first Argleton, was crowdfunded through Kickstarter. The second, Queen of the May, is available exclusively through her website in an ongoing experiment in direct sales. A keen bookbinder, Suw combines her love for fiction with her passion for the book as a physical artefact.
In 2005, Suw co-founded the Open Rights Group with the aim of raising awareness of digital rights issues and campaigning against bad legislation in Britain and the EU.